Ariix is one of the newest MLMs in the health and wellness categories. Ariix was founded by former executives of Usana: Fred Cooper, Jeffrey Yates, Mark Wilson and Riley Timmer.
Ariix claims to set the "Gold Standard" in the MLM industry and nutrition industry. So, what makes Ariix any different than the other companies in this already very crowded field? Read on for my Ariix review.
One advantage Ariix may have is that its management team came from a successful MLM that has been around for years and has a successful track record. One can assume these executives had some part in the success of the company and will bring their experience to Ariix.
However, it appears that at least one of these executives, Fred Cooper, was working on incorporating Ariix while still employed by USANA. Mr. Cooper and the other executives resigned from USANA in May 2011, but the domain www.ariix.com was registered on January 12, 2011 by iCentris, a corporation owned by Mr. Cooper. The corporate name Ariix was registered in Utah on February 12, 2011 by Celebrus LLC. Celebrus LLC shares the same address as Ariix and iCentris. It seems to point back to Mr. Cooper.
That is a conflict of interest, and employees have been successfully sued by their former employers in similar situations.
Many reps from Usana are switching over to Ariix, and some are pitching Ariix as "like Usana but better." If they seriously believe Ariix's products are better, they should pitch them on their own merits, not by comparing them to Usana's. And speaking of the products, what exactly sets them apart? I couldn't find any information anywhere (including the Ariix corporate website) that would make anyone think these dietary supplements are superior to any other supplement on the market.
Ariix has what is for all intents and purposes a binary compensation plan. The primary difference in the Ariix compensation plan is that it allows you to have up to 3 legs that pay out against the power leg immediately.
Is Ariix a scam? Probably not. Fred Cooper and his fellow ex-Usana execs were making good money from their Usana salary and stock options. Why would they throw it all away to start a scam? That wouldn't make any sense. Ariix may not be a scam, but it is a multi-level marketing company. Every MLM claims to have the best products and a unique compensation plan. Time will tell whether Ariix has staying power.