Nerium International Review
Nerium International is a relatively new company, but their presence on the cover of Success from Home magazine is being touted by reps everywhere ( including in a thread here that I will be quoting ) as a sign that the company is going to skyrocket to success.
As noted in another thread, and quoted here, Success from Home is a pay-to-play publication.
That's what I thought.
The company buys $330,000 work of issues to be featured, they then turn around and have reps and distributors buy the magazines to use as sales aids and provide "Validation" that the company is legit because they are featured in Business at Home Magazine. Circular reasoning.
Jangoman requested a source for the $330,000 figure - it's from an article in USA TODAY regarding Fortune High-Tech Marketing.
"Companies that are featured on the cover of Success From Home agree to buy at least $330,000 worth of issues, according to a description of the prerequisites obtained by USA TODAY." Source, USA TODAY Article ( Click Here for Complete Article )
Using print articles in pay-to-play magazines is nothing new, the publications have simply gotten slicker and acheived wider distribution. Earlier trade publications of this kind used to have names that included "MLM" or "Network Marketing" but dropped those because by their very title they create skepticism.
There is really no way to know how many of the articles in Success from Home are just advertorials, and how many are legitimate filler, but the fee to be the featured company creates a very misleading message for distributors trying to determine if companies like Nerium International are legit, or just have deep enough pockets to buy exposure.
That said, I would be interested in reading a specific Nerium International Review that talks about their products, services, executives, etc.